John and Janet’s children, Loren and Hailey, now work (voluntarily!) at the winery full-time. Having literally grown up in the middle of the family vineyard, the siblings have traveled widely with their parents throughout the world’s leading wine regions. A graduate of Stanford University, Loren joined the winery in 2007 and has spent several summers immersed in vineyard and cellar operations, including a memorable harvest at famed Chateau Petrus in Bordeaux. He also is injecting new energy and ideas into the marketing and sales departments, with a focus on promoting direct and export sales of Trefethen wines. Hailey, who graduated from Santa Clara University in 2008 with a degree in Biological Anthropology, helped her parents chair the 2009 Napa Valley Wine Auction and wears a variety of hats, from marketing to production, even beekeeper of the estates bee hives. She currently works in viticulture & winemaking operations.
Hailey and Loren are often found together hatching schemes to make life at Trefethen even more exciting. Just as John and Janet took the reins from Eugene and Catherine in the 1970s, Loren and Hailey are poised to put their generation’s stamp on the Trefethen credo of “One Family, One Estate, One Passion.”[Source: Trefethen Family Vineyards]